When an ex-Miss World (and the woman with the world’s most beautiful eyes -Aishwarya Rai) endorses a product, we are bound to sit up and notice. The L’oreal Kajal Magique features a supreme black, new generation formula that gives you a darker shade along with moisturizing properties. It contains olive oil, Vitamin C and cocoa butter for smooth and intense eyes. Smudge proof, water proof 24-hour formula is perfect for your bridal day in case those tears come! Price INR 225