Established in 2004, Shimmers Jewels Pvt Ltd is an inspiration & creation of Sumit Sethi, Director of the Firm. He visited Gems & Jewellery Exhibition in Chicago in 2001, he conceptualised this unique business trend. With tremendous support of Mr. S.P. Sethi, MD of SJPL & family, he distinguishingly developed the jewellery brand "ZAIRA".
