Aurus London-Diamond&Wedding Rings Present Tips on Buying Engagement Rings

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Aurus London is a company specializing in diamond engagement, wedding and anniversary rings. They are truly the UK specialists in rings and have over 1,500 exclusive styles at affordable prices. In this guest post, they are presenting our brides and grooms  with some practical tips for buying engagement rings:


What metal should I go for?

We have seen a rise of people interested in rose gold as it is in trend at the moment. Platinum has always been very popular as it is 95% natural white metal and is known to be the “King of Metals“. Platinum is much stronger and heavier than gold and the colour will remain nice and white. However, with gold there is the choice of having colours like yellow or rose unlike platinum and palladium.

It is all down to budget as the biggest advantage to white gold over platinum is certainly the costs. Platinum is more expensive as it is rarer and mined much less than gold. Alternatively you could look into other metals such as Palladium; a naturally white metal which also is popular as it is a fraction of the cost of gold and platinum.

Our 3 basic tips:

Many couples now research and pick their rings together however if you are planning a surprise proposal here are a few tips:

1.  Have a rough budget – It is often said that you should spend at least 3 months of your salary on an engagement ring however, it is all down to personal preference. Be sure to spend what you can afford.

2. Research – It is very important to research before you purchase anything especially diamond engagement rings. Learn about the 4 C’s of a diamond (cut, colour, clarity and carat) these should all equally be considered. At Aurus we also add in an extra 3 C’s (certificate, care and confidence) make sure your diamond has a diamond certification by a reputable lab. At Aurus you can purchase with confidence and ensure the care of the diamond is well explained. We also let you choose the exact diamond you want that will be mounted on to the ring so this makes it more special.

3. Know your partner’s style – Make sure you know what your partner’s personal preference is, ie. solitaire diamond ring or a ring that has multiple diamonds surrounding the centre stone. The preference of metal colour between white, yellow, rose, two toned or three toned? A good way to find out is to ask your partner’s close friends or family otherwise take a look at your partner’s existing jewellery to get a rough idea.


What tips would you give an inexperienced person to start shopping for a diamond engagement ring?

Before you buy any ring, researching is the most crucial part as you do not want to be oversold a ring. Knowing the 4 c’s will enable you to choose a diamond which is where most of the value is in a ring. Shop around and compare what the current trends are so you can see what appeals to you.  Everyone has their own unique taste and style but, with our extensive collection we are sure to you are able to find your perfect ring. We also offer customisation to our rings. i.e. customising your diamond, finish and profile or alternatively completely design your entire ring from scratch.

We hope you enjoyed this guest post from Aurus London Diamond&Wedding Rings. Visit their website  or Facebook pages to learn more.

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